Sell Your Houston Home Fast: Four Things To Get Right

Four Tips You Need To Know To Sell Your Houston Home Fast

The “selling season” is almost upon us!

houston home sales

What’s that, you ask?

It is the time of the year when more buyers look for homes.

It is not to say that homes don’t sell during other parts of the year, but for many areas, this can be THE MOST POPULAR time to sell a home. This is the best time to sell your Houston home fast.

So, if you are planning on selling this Spring, here are four “must do’s” to sell your home in the shortest amount of time:

CONDITION

Honestly assess the condition of your home. Do you need to do some “spring cleaning?”

Does your home need a fresh coat of paint?

Is that old wood rot still hanging out by the gutter?

Does your living room play host to every picture your family has taken in the past 10 years?

Look at your house as if you were a buyer and think about what a buyer would expect when they walk through the home.

I’m not suggesting that you conduct major renovations but if you are going to sell, then get your home in its best selling condition.

Emphasize areas of value and eliminate distractions. Really show off what’s best about your home.

If you need help determine the best aspects of your home, call me at 713-384-5177. I’m happy to walk your home to better explain what can be eliminated and what should be highlighted.

GREAT MARKETING:

Real estate marketing is so much more than running an ad in the newspaper and holding your home open for the public.

In fact, if you study how buyers find their homes, less than 4% of buyers find their new home through an open house or via newspaper ads.

Real estate marketing has changed. Make sure you hire an agent that has changed with it.

Did you know that over 80% of buyers go to the internet FIRST when shopping for a home?

Since it is the place buyers go to first, you need to hire someone who can give you expert internet exposure.

Make sure that in marketing your home, you are:
1) easily found on multiple websites;
2) your agent and relevant property keywords rank high in Google;
3) your agent has a website that is actually read and used by the buying public.

Not all internet marketing is equal and if buyers can’t easily find you online, then you’re not getting the maximum coverage for your home.

PRICE:

We’ve been very fortunate that Houston hasn’t had the trauma that other parts of the country have had in their markets, but that doesn’t mean that the last year has been a piece of cake, either.

In many areas, we have seen pricing return to where they were in 2005 – 2007.

This Spring, don’t expect for things to return to the glory days of late 2007/early 2008.

It will take our market a while to build back up to those prices.

Remember, Houston typically appreciated 3% a year on a good year, so do the math and know that depending on your area, you might not see an immediate price rebound.

What this means for you as a seller is that buyers are aware of this, too.

Buyers will be buying this Spring, but they’re not willing to overpay for a home.

Price isn’t A factor that buyer’s consider in looking at your home; it’s still THE factor and even the best marketing can’t overcome an overpriced home.

If you’re not priced right, buyers will pass you by for a home that is.

So, review the comps, get real about your expectations and price your home to sell in line with where the market is now – not where the market was.

Otherwise, be willing to sit it out and wait until prices rebound.

BUYER PERSPECTIVES:

Finally, know that buyers have a different perspective than sellers.

Buyers most likely will not see your home the way you do. Nuances that you have learned to live with or that you no longer notice may be real factors for buyers, so don’t discount their perspective.

Living on a noisy street or backing to commercial property, for example, might be features that do not matter to you.

However, they may be major hurdles for buyers. Know your home’s strengths and weaknesses and be willing to acknowledge that you may need to make strategy adjustments to deal with those items.

Best of luck to you as you proceed with your real estate transactions this Spring.

If I can be of help to you in this process, please don’t hesitate to contact me!

Find Your Perfect Home

Get More Details

Paige Martin

Our Recent Awards

Why We’re Different

  • #1 Keller Williams Realtor in Houston
  • #1 Keller Williams Realtor in Texas
  • #9 Keller Williams Realtor in the U.S.
  • "One of Houston's Top 25 Realtors," Houston
    Business Journal
  • "One of America's Best Realtors," RealTrends.com / WSJ
  • Over $250 Million in Houston residential home sales
  • We know this market, and this property.
  • We're candid.
  • We'll tell you the "bad' and the "ugly" about any property we show you.
  • Most often, we talk our clients into NOT BUYING.
- Gretchen & Brad Richter- Gretchen & Brad Richter
“We relocated to Texas from out of state 3 years ago, and Paige’s intimate knowledge of Houston neighborhoods, valuations, trends, and pitfalls was simply unmatched. We would never have been able to find our perfect home without her. She was calm and focused when everything seemed most challenging — a true professional and advocate who has become a dear friend. We are grateful to have met her!

Read More

- Peter McGillivray & Jillian Jopling- Peter McGillivray & Jillian Jopling
“Paige demonstrated all qualities you want in a realtor – knowledgeable, attentive, responsive, patient. She put us into our first dream home, and due to that experience, we’ve returned to her time and again for our other real estate needs. You will quickly realize after working with Paige that while she focuses on completing your deal, her endgame is to ensure her clients’ needs are preserved and satisfied.

Read More

- Gail & Ian Mackey- Gail & Ian Mackey
“As first time buyers in the US, we are delighted to have worked with Paige. She is a delight to work with, and I would recommend anyone to enlist her help if you’re looking to either buy or sell a property.

Read More

- Dr. Jen Shroff- Dr. Jen Shroff
“Paige is simply the best. She was patient with us throughout the process and took time to answer all of our questions! She knows so much about the housing market so we felt very confident that we were in great hands!

Read More

- Travis LeConey- Travis LeConey
“Paige has helped my wife and I twice now. I couldn’t think of a better person to have in your corner when buying or selling! She guided us through the process, and made it seem so easy that selling/buying was fun! Paige is a great person, very responsive, and great at what she does. I recommend Paige to all my friends and co-workers. If you are buying or selling in the area Paige covers, give her a call. You won’t regret it!

Read More

- Xavier Refunjol- Xavier Refunjol
“Paige is dedicated, thorough and caring to where you feel you’re their only client. Their best asset is their honesty, based on experience and data. We had a great time buying our first home largely because of them. We would not hesitate to recommend them to anyone.

Read More

- Taylor Lamb- Taylor Lamb
“Paige was wonderful to work with. She was thorough, knowledgeable and patient. I would highly recommend Paige to anyone looking to buy or sell a home.”

Read More

- Jeremy & Lynn Greene- Jeremy & Lynn Greene
“Paige Martin is the best Realtor. She is highly experienced and very knowledgeable. She made our buying experience an enjoyable one, not only for us, but for our daughter, son-in-law and several of our friends. We have bought and sold many houses, and Paige has been the best realtor we have ever worked with. We highly recommend her.

Read More

- Dr. Forrest Roth, MD- Dr. Forrest Roth, MD
“Paige is the best of the best when it comes to real estate! She has bought & sold many properties for us & we couldn't recommend her more highly!

Read More

- Tina Spiller, Chevron- Tina Spiller, Chevron
“I really enjoyed working with Paige on the sale of my townhome. The HAR listing was perfect and went up quickly and the sale was closed within 30 days. I definitely recommend Paige for any real estate transaction.

Read More

Read 100+ Testimonials: LinkedIn for the Best Houston Realtor

What We Can Do For You

CANDID ADVICE

Our promise is to always give you the most candid advice on any property, to help you make the best decision for your family.

EXPERTISE

Having sold over $250M of Houston homes, we've seen the good, bad & ugly and can help you avoid problems.

GREAT DATA

We built a proprietary data analytics package to help give you the best information on any neighborhood, building or home.

NETWORK OF EXPERTS

Built over fifteen years, our network of experts can help you through each step of the process plus help making living in your new home more enjoyable.

Back to Top